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Anonymity, Filters, and Authority: Questions for Social Media Professionals

The other day on her blog, Lauren Fernandez wrote a great post preaching the very sensible notion that you should—God forbid—“Think Before You Tweet.” Her point centered on the fact that often, the persona an individual presents online is inevitably (particularly in her field—PR) linked to the company he or she works for and possibly openly represents. The […]

The Struggle to Strike a Balance: Social Media

I was driving home from work today when I got the urge to check Twitter. I don’t have a smartphone of any kind (my cell phone does have bluetooth, but that’s as smart as it gets). I have an iPod Touch (poor man’s iPhone), but obviously wifi would not be found on the interstate. So […]