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Email Snob Interview: Loren McDonald

I’m excited to once again continue the Email Snob Interview series. Today, I talk email with Loren McDonald, Vice President of Industry Relations at Silverpop. ScottWritesEverything.com: Loren, thanks for jumping in. Let’s start at the beginning. Tell me a bit about your background. Loren McDonald: I was first exposed to email marketing back in 1998 when I was […]

Email Snob Interview: Jeff Ginsberg

For this next installment of the Email Snob Interview Series, I talk email with Jeff Ginsberg, publisher of The Email Guide. ScottWritesEverything.com: Thanks for joining me, Jeff. Let’s talk about how you got your start in email marketing. Jeff Ginsberg: I got my start in 1998 long before email was ever “The Cinderella of the Internet.” Paul Westhorpe, […]

Email Snob Interview: Janine Popick

For today’s installment of the Email Snob Interview Series, I have the pleasure of going back to the C-Suite to talk email with Janine Popick, CEO of VerticalResponse. ScottWritesEverything.com: Janine, thanks for joining the Email Snob fun. Let’s get started. I’d love to know how you got your start in email marketing. Tell me a bit about your […]

Email Snob Interview: Chad White

For this next installment of the Email Snob Interview Series, I talk email with Chad White, founder/author of the Retail Email Blog and Research Director at Smith-Harmon. ScottWritesEverything: Chad, thanks for joining me. Chad White: Thanks for including me in this series. I’ve enjoyed reading them. SWE: You’re one of the best-known people in the industry. Just about every one […]

Email Snob Interview: Simms Jenkins

For the next round of the Email Snob Interview Series, I continue in the CEO theme, this time talking email with Simms Jenkins, CEO of Brightwave Marketing and creator of EmailStatCenter.com. ScottWritesEverything.com: Simms, thanks for joining me! Simms Jenkins: Thanks for the honor of being part of this impressive series. It really is unique and very cool. SWE: I’m glad you’ve […]