June 15, 2010
Email Marketing
We all know that the basic tenet of economics (and business in a sense) is the inverse relationship between supply and demand. The greater the supply versus the demand, the lower the price, and vice versa. I think this model, while generally an accurate depiction of how business and economics work, vastly simplifies the human/emotional [...]
Read the full article →
February 8, 2010
Other
Chris Brogan wrote a post on his blog a few weeks ago with the title “Do One Thing Well.” His premise, highlighting Cafe Du Monde, is that brands are always tempted to walk away from what they’re really good at for the sake of expansion. Brogan writes: Not every brand has to be a sole [...]
Read the full article →