Email Marketing Actions Speak Louder Than Words

I just started reading Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing (affiliate link) the other day, and the very first chapter (in fact, the only one I’ve read so far) got me thinking in a big way. The specific passage that has me thinking is this (bolded emphasis is mine): Customers generally can’t understand or […]

Welcome to the Show

In light of the whole Manti Te’o online girlfriend hoax and the innumerable “opinions” that have come with the situation, I am reminded of one thing when it comes to social media: It’s a show. Twitter and Facebook make everyone actors. It’s not enough to have an opinion or react to a situation. You feel […]

2012: The Year of Writer’s Block


I honestly can’t believe it’s 2013. Not with “I thought the Mayans were going to be right” incredulity. My lack of belief lies more in the realm of where did last year go?

Yet, I wasn’t sad to see 2012 go. It was a tough year all around. A year of roadblocks and writer’s block. A year filled with wrist surgery, wrist re-injury (and now pending surgery), eight months (and still going) of some type of allergy-related illness, struggles with one great job, and shifting to another. All of this while attempting to raise a now-three-year-old girl. (That’s not a bad thing at all, just a bit humbling while very exciting.)

While 2012 was a tough year, it’s made even weirder by the fact that I went the entire year without posting here once. And I’m not sure why I couldn’t find the words or the inspiration. It’s like I lost my voice, and I’m just now trying to get it back.


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Repost: Is Twitter the Solution to Sluggish, Confusing Government?

As I’m rebuilding this blog with the posts from the past, I came across this post I wrote over three years ago that somehow, given the political climate, raises a question that’s still relevant today. So, rather than put it back into the archives with the old posting date (originally, September 14th, 2009) , I’m deciding to post it as a “new” post today. Let me know what you think.


capitolbuildingThe other night, after reading through some of the media’s junky coverage on Obama’s healthcare speech (as well as the completely unnecessary hoopla over Obama telling school children they should work hard and stay in school), the following idea popped into my head that I promptly tweeted:

“What would happen if Congressional bills were forced to be written and presented as 15-20 slide PPTs? Better, more understandable laws?”

It’s a little reminiscent of my ramblings previously on politics, but think about it. How great would it be if laws weren’t written like the Magna Carta, and rather presented in PowerPoint presentations?

15-20 slides (at most) using definitive bullets on what the law covers. Give the sponsors of the bill 5 minutes to present the bill (kind of like #IgniteSaltLake). Follow with a 15 minute Q+A session, then make the slides publicly available for a given period of time.

Get rid of the 1000+ page omnibus bills. Simplify it so people know who their representatives are voting for. Heck, simplify it so there can’t be spin about what the bills mean in the respective camps.

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As some of you probably know by now, my site has been in “maintenance mode” for about a month. The reason: This blog was hacked. It was cleaned out, but somehow I lost pretty much everything in the clean-out process–posts, comments, images, etc. Through the Wayback Machine, I’ve been able to cobble together the majority […]