From the category archives:

Email Marketing

An Email Marketing Cause to Sign Up For

August 30, 2010 Email Marketing

Since we live in Utah (and not Salt Lake City specifically), if we’re out on a Sunday afternoon and want to get lunch, my wife and I are pretty much relegated to the national chain restaurants. As a result, we tend to frequent (probably once a month at most) Chili’s. Yesterday, my wife saw the [...]

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The Importance of Data in Email Marketing

August 24, 2010 Email Marketing

Since I’ve been diving into email marketing more and more over the past year and a half (since the birth of this blog especially), I’ve been (as part of my job) managing the email marketing at WGU. It’s only a portion of my job, but it looks like this will be the year I finally [...]

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An Email Snob Interview with Jordie van Rijn

August 18, 2010 Email Marketing

It’s been a little while since the last snob gave me his/her input, but today, I go for an international perspective on email marketing and email snobbery with Jordie van Rijn, who most recently hails from Dunck Loyalty Marketing. ScottWritesEverything.com: Jordie, thanks for joining me. I look forward to getting your unique perspective on all [...]

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Wanted: Mentor

August 3, 2010 Email Marketing

As I head into shoulder surgery this morning (and will play up the Harrison Ford “Fugitive” joke: “It wasn’t me, it was the one-armed man!”), I thought this would be as good a time as any to say this: I need a mentor. Or many mentors. Someone who I can count on. Someone I can [...]

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Scott Writes Everything Proudly Joins EMAPP

July 29, 2010 Email Marketing

The other day, I was asked if I had ever handled purchased email lists before. After throwing up in my mouth a little bit, I proceeded to say, “No, I don’t do that.” There was a bit of an awkward silence, but then the conversation moved on to another topic. But that little snippet of [...]

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