8 Things I’ve Learned Since Turning 30

Today is my 31st birthday.

I didn’t really freak out when I turned 30. For some reason, turning 31 (and officially being “in” my 30s) seems to be hitting a bit harder. It could be that I’m a month away from being a father once again. It could be something else.

All that said, I’ve had a bit of time to think and reflect on how my life has progressed since turning 30. It may only be a number, but my 31st year has taught me a lot about myself. Here are a few things I’ve learned since hitting that number:

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Scott Writes Everything Turns 5

Five years ago, I decided to start Scott Writes Everything. I was a marketing copywriter, married, childless (albeit temporarily–my daughter is about to turn five), and had just begun to dip my toe in the email marketing game. Today? I’m a VP for an email marketing agency, still married (happily, I might add), and about to become a father once again (as announced here).

This blog has seen me change jobs three times, move across country, and nearly lose it when it got hacked and forced me to rebuild. It has seen me through the ups and downs of becoming a father for the first time, helped me develop a voice in the email marketing industry, and allowed me the opportunity to express myself (and filter myself) in new and exciting ways.

So what’s next?

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Superheroes and Superpowers

Years ago, I was taking part in one of those all-day job interviews. You know that kind—you’re passed around from person to person, you get taken to lunch, and you get asked the same questions over and over again.

In this job interview, one particular interviewer asked me, “If you were a superhero, which superhero would you be and why?”

At the time, I was caught off guard a bit. I had never been asked that question before—and I wasn’t sure why that would come up.

But, I recovered and gave this answer:

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Coming Soon: Baby Cohen #2

Once more unto the breach!

Yes, that’s right. The wife is pregnant with our second child. Due in September. I guess it’s time to “daddy blog” again.

The kiddo has been informed–and has thusly informed us that she desires a baby sister. (She has been thusly thusly informed that we have no control over such things.)

We are absolutely excited about this new development in our lives–and scared shitless at the same time. Which is not at all different from the first time around.

Yet… there are many things that are different this time around.

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Five Years of Email Marketing

As I’m sure most of you saw a few weeks ago, Facebook turned 10. In celebration, they released “Lookback” videos. During mine, I was told I joined Facebook in 2004.

It is hard to believe I’ve been a member of any social network for 10 years (okay, email for closer to 20 years). And after recently hitting my 5-year anniversary on Twitter a week or two ago, I can’t help but think that I joined both Facebook and Twitter as a lark (Facebook when it was moving campus to campus, Twitter when I realized I could potentially connect directly with those I needed to learn from).

While I’ve been on Facebook for 10 years, it’s really the last five years that have changed my life considerably. But I’ll skip the obvious personal story (yes, having a kid definitely changes your life).

What happened five years ago? I got the email marketing bug*.

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